Schweitzer’s Own the Night Program Raises Nearly $50K for Local Non-Profits
Resort Shares Proceeds from Twilight Skiing Ticket Sales
Sandpoint, ID (April 26, 2022) For over 20 years, Schweitzer’s Own the Night Program has been in place to help area non-profits raise additional funds during the winter season. The program is simple – for each twilight skiing ticket sold, half the proceeds are shared with selected area non-profits. For the Winter 2021/22 season, Schweitzer was able to contribute nearly $50K to 10 different organizations.
“Each winter, we select a few organizations to be the beneficiaries of our Own the Night program,” explains Resort Services Director, Jade Smith. “Then, when guests purchase a twilight skiing ticket online, they can choose which organization they would like to support. It’s been a great way for some of our local clubs, schools, and youth organizations to get a much-needed financial boost during the winter.”
Schweitzer’s twilight skiing operation typically begins during the Christmas holidays and continues on Friday and Saturday evenings throughout the rest of the season until mid-March. “We had 26 twilight skiing sessions this year with nearly 5000 visitors overall,” adds Smith. “Twilight skiing is really a staple of our local community and knowing that these skiers and riders are helping our non-profits by simply buying a ticket is an amazing thing. It’s a win-win for everyone.”
Schweitzer plans on offering the Own the Night program again next season with the final list of participating non-profits available in December of 2022.